We’re transforming how people interact with their healthcare
Coming from one of the most successful health businesses
VERA Health is a natural extension to WomenCertified Inc., a profitable licensing, marketing and research company that connects consumers to the best healthcare, products and services that simplify life decisions for women and their families.
Founded by Delia Passi, CEO and Founder of WomenCertified Inc., former group publisher of WorkingMother and WorkingWoman magazines, author, and renowned keynote speaker for Fortune 500 companies, Delia’s mission is driven by her own own tumultuous journey with breast cancer over a decade ago, and her vision to revolutionize how men and women access and interact with healthcare today.
600+ hospital clients and 100+ national brands
including Johnson & Johnson, P&G, Hain Celestial, Constellation Brands, Kenmore, Serta, Simmons, Mattel, Thomasville, Red Heart, Safety 1st, and VTech among many others.

The A team
Combines over 120 years of experience taking companies from seed to exit and between all of us we participated in 10 M&As and 4 IPOs.

Delia Passi
Visionary & Transformer


Cliff Francis
Brand & Creative Strategy


Mari Carr
Operational Excellence


Shital Mars
Pharmacy Services


Mylea Charvat
Investor Strategy


Brent Farmer
Technology Leader

Advisory Board

David McNichols
Former President & CEO of Aetna, a CVS Company

Paul Mango
Former Deputy Chief of Staff for the U.S. Dept. of Health and former Chief Principal Administrator and Chief of Staff for CMS

Doug Hayes
President of The Council and for Point72 Asset Management, a premier equity hedge fund

Paul Magill
Former SVP at Abbott Labs, Managing Partner at Deloitte and Senior Advisor at McKinsey & Co.

Bruno Di Leo
Former IBM SVP and Managing Director at Bearing North

Kim Sharan
Former President and CMO of Ameriprise Financial

Rachel Sapoznik
Founder, President and CEO of Sapoznik Insurance

Diane Bowers
CEO of Diversity, Solutions Rx

Gordon Ho
Former CMO for Disney Studios & Princess Cruises and current CMO for BuckleUp.com

Dr. Steven McCarus
Chief Division of Gyn surgery, Advent Health

Christopher Guinn
Global Senior Director, Stryker

Patrick Meyer
Founder MTek Ventures